This benefit may be tough to quantify, but the compelling anecdotes are growing. If you’re not freezing or complaining about the heat, you’ll get more done. Workplace and building design can have a direct impact on motivation, employee satisfaction and productivity. "It is amazing how the highest talented people will grill you about your sustainability practices in job interviews.” "It is one of the soft things that many companies don't understand but it is crucial in the retention and morale of employees," Larry Vertal of AMD has noted. Workers younger than 25 rank an employer’s reputation as an important draw for a job. Anecdotal evidence is also being gathered about higher sell-through rates (let alone more savings, of course, as solid-state lighting and lighting networking can cut light power consumption by 70 to 90 percent.) I have seen several private studies by the top branding agencies in the world that say similar things.Īsk anyone who has retrofitted their restaurant or store with LED lighting: patrons linger longer. Seventy-five percent of retailers say sustainability has strengthened or mitigated their brand. Sustainable brands outperform their peers by 120 percent. This project will become a model for many communities. By building one network for both grid and Internet traffic, EPB was able to leverage its investments and construction costs, and provide local residents along with businesses such as Volkswagen and Amazon with some of the fastest Internet service in the country.
Building 9 biz upgrade#
It also helps you control your utility bill.Īs part of a smart-grid upgrade to make its electrical system more efficient, municipal utility EPB installed a 1-gigabit fiber optic network that reaches more than 172,000 homes and businesses in Chattanooga, Tenn. In real estate, higher rents and lower turnover translate directly into higher capital values (PDF) that can average 10.9 percent for new buildings and 6.9 percent for older ones. 84.3 percent) than conventional buildings. They might even rent spare capacity on their UPS to utilities - UPS as a profit center, anyone?ĬBRE, the world's largest commercial real estate services firm, surveyed San Diego and found that green buildings commanded 18 percent higher rents ($2.42 per square foot versus $2.02 per square foot) and higher occupancy rates (88.3 percent vs.
Watch for companies using the uninterrupted power supplies in their data centers to do the same thing.
For example, Intercontinental Hotels says it is saving $30,000 a month at two San Francisco hotels by micro-managing peak power. In fact, too many are still content wearing some kind of sustainability PR badge just because the "About Us" section of their website gives sustainability a one-paragraph mention.įor their sake and ours, here are nine reasons why all of us might want to redefine how we approach sustainability. Today most executives recognize that sustainability must be integrated into their organization's core strategy - not to say that they necessarily understand why.
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